At MWS Associates, Inc., we lead our business partners in achieving their strategic goals while keeping their best interest at heart. We are goal-orientated by creating a team atmosphere founded on having the most passionate and talented team of sales and marketing professionals in the outdoor industry.
In a fast-paced world inundated with technological advances, still nothing replaces the face-to-face contact with your customers from a knowledgeable representative. Having 274 years of combined industry sales experience, for an amazing 21 year average of service in the outdoor industry, we know a thing or two about customer relations. While keeping pace with the ever advancing technology, MWS Associates utilizes cutting-edge software to maximize efficiency for all parties, as well as having our own sales call reporting application to provide real-time information to our partners.
MWS Associates is comprised of the outdoors industry's most veteran manufacturers' representatives. For us, it goes far beyond sales. In order to understand your product, each and every one of us are passionate outdoorsmen. Providing real-world feedback and experience that brings excitement to our customer presentations. Being end consumers, brings extensive product knowledge through all areas of the outdoors from hiking, camping, hunting and fishing or simply anything that keeps us outside!
MWS Associates prides ourselves in long-term, mutually-beneficial partnerships with our manufacturers, many of whom have enjoyed 20+ year relationships that have resulted in substantial growth for all! Feedback and communication is key to helping grow in a competitive market and stability in an agency provides long-term client relationships across all levels of trade. Partnership also flourishes with our involvement within the outdoor industry as a whole by joining forces with a multitude of outdoor conservation groups and federations whom share our common interest in preservation of our natural resources.
Working closely with my MWS regional manager, the categories I managed averaged triple digit sales growth in represented brands. MWS represents everything a manufacturer’s representative group should strive for; success through hard work, open communication and the utmost honesty and integrity.
- Jason Nickerson
Former Merchandising Manager, Midway USA
Our company has been with MWS Associates for nearly 20 years. For a relationship to last that long, is a great achievement and also, a testament to The MWS team and their ability to help Badlands grow, stay relevant and gain market recognition for two decades. I would invite anyone who is looking to have their brand and company represented in the Hunting and Outdoor markets to give me a call, as I have seen and worked with just about all the sales groups there are. And I can tell you personally what makes these guys the best Agency in the business.
- Bill Crawley
Founder, Badland’s Outdoors
When I started my Archery shop, MWS was the first rep group I worked with. MWS has reps that work with you to succeed, no matter how big or small your shop is. They are super knowledgeable about the quality products they represent, a real pleasure to work with.
- Bryan Jenkins
- Jason Weaver
Buyer/ Manager, Bakers Archery Supply
- Rob Kaufhold
President and Founder, Lancaster Archery Supply
"MWS has been a key sales partner of G5 Outdoors for over 15 years. Their deep industry knowledge and strong dealer relationships have resulted in consistent growth for G5 during this time. They are very easy to work with and provide valuable strategic insight in terms of product offering and positioning in a very competitive marketplace."
- Matt Grace
Director of Sales, Ani-Logics Outdoors
- Matt Grace
President, G5 Outdoors